La Marató de TV3 is an annual telethon broadcast by Televisió de Catalunya and the Fundació La Marató de TV3 to raise funds for scientific research into diseases which are currently incurable.
But La Marató de TV3 is more than just a fund-raising drive. It also informs the Catalan public about these diseases and explains the need for research aimed at preventing and curing them. Just as important as the money raised by the telethon are the scientific publications, the awareness-raising, and public education in scientific
questions.
Asphalion was pleased to support the 5th edition of EMPRESES PER LA MARATÓ, the charity event that brings together the leading companies based in Catalonia, which are involved in a sports day with the aim of raising funds for the TV3 Marathon Foundation. Asphalion’s employees participated in the Paddle tournament.
Heart disease, which is the various disorders of the principal organ of the circulatory system, caused the death of 13,000 people in Catalonia in 2011. While La Marató de TV3 dealt with them in 1995 and 2007, the high rates of heart disease in Catalonia and the opinion of the experts in this health field were sufficient reasons for the Board of the Fundació La Marató de TV3 to decide to
focus this year’s telethon on heart disease.
Every year La Marató attracts an audience of more than 3 million viewers, and this year collected 8.7 million euros (donations can still be made until February 2015), and mobilises so many people that it is regarded as Catalonia’s great festival of community spirit and generosity.